Aug 13

Private Practice Startup Pack

By Grant Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical Photoshoot, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Social Media Management

Entering the world of private practice is a big step for any medical professional. With all the basics in place, the next step is attracting new patients and referrals. The Web Surgery’s experienced healthcare marketing team is here to assist with your Private Practice Startup Pack.

Our specially designed package caters to newcomers in healthcare private practice. We will help you establish your clinic’s design, your vision, focus in on your target audience and develop a website that enhances your online visibility.

Your website is your ‘shop window,’ but just like a regular shop window, you can’t leave it the same forever. Regular updates, content refreshes and more are essential. Working with our team goes beyond simply putting up a website, we can manage your site and create a tailored marketing strategy to attract visitors.

We offer a range of clinic startup packages with varying levels of support, so you can choose which best fits your business.

The Importance of Marketing for Your Private Practice

Marketing is an invaluable tool for expanding your practice potential clients and partners all use the internet to research potential practitioners, to verify your credentials and read reviews.

A dedicated website is your main tool for managing your online presence effectively. You want people to find your website and your take on your services first.

Private Practice Startup Marketing Package

Our comprehensive startup marketing package includes:

Content Creation and Branding

Creation of business name if needed (1-5 examples)
Domain name registration
Logo design
Branding development
Colour palette creation
Key messaging formulation

Website Development

Designing a wireframe/site map for website
Full website build
Image sourcing (excluding purchases)
Complete content creation – copywriting
Mobile Optimisation
Basic SEO setup
Management of Cookie and Privacy policies
Integration with Google Analytics for visitor data analysis
Annual hosting and security certification

Digital Marketing

Launch website to key search engines
Setting up and populating a Google My Business page (post-website launch)

Monthly Website Support and Marketing

Continuous support for your website and marketing efforts is essential to sustain and grow your online presence. Regular updates keep your site functional, secure, and relevant for your audience.

Our monthly support package provides key services to maintain your website and improve your marketing strategy.

Regular software updates are vital for every private clinic website. Our support package includes these updates and allows for text changes, such as adjustments to clinic times, along with reviews of your Google Analytics data.

Next Steps

We offer ongoing marketing support tailored to each client’s needs. Your marketing manager will work with you to determine the best focus areas for your practice. This will be unique to your business but often includes:

Developing a marketing strategy that incorporates blogs

Managing social media accounts

Handling referral management

Planning the patient journey

Running Google advertising campaigns

Offering an SEO Booster package

We provide all these services and more to help your practice thrive. For more information or details of our Private Practice Startup Pack, contact us today.

Jun 18

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Medical Device Website Design

By Grant Healthcare Web Design, Healthcare Website Design, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer

The Web Surgery specialise in delivering high quality web design and development projects for businesses and individuals in the medical industry.

If you are looking to create a high-quality and functional website to promote your medical device, then we’re here to help.

The Web Surgery provide high quality medical device web design so you can promote and advertise your new product and track its progress on the way to market. The medical device sector is quite niche but finding ways to market and promote your product or products is vital. A well-designed and informative website helps to ensure anyone looking for your product can easily see exactly why it’s the right option for them.

Medical device web design

We have a highly experienced and talented team of web professionals with extensive experience in healthcare and medical web design. Our team will take on board your hopes and expectations for your website and transform them into a fully functioning, easy to navigate and intuitive medical device website.
You may already have products on the market and want a shop feature, or you may be in the early stages of researching and developing your product. Wherever you are on your journey, a website can help build interest and ensure when it’s time to sell, you have the perfect shop window ready and waiting.

Features of an effective medical device website

As an inventor or creator, your skills lie in developing highly effective products in your chosen area of study. Chances are your web design skills aren’t quite on par and that’s where we come in. We know exactly what your website needs to stand out and attract attention. All our website designs are:

Responsive
Responsive design is essential for any business website. Our medical websites display correctly on all devices regardless of screen size or orientation. As most people access the internet via their phone, it is vital your website looks great all screens.

Search engine optimised
Search engine optimisation ensures your website and content can be found, indexed and ranked properly via the top search engines. Our specialist web designers include on-page and in-built SEO within their designs to make it easier for search engines to crawl your website and rank it properly.

100% bespoke
All healthcare businesses have their own unique needs, just like your patients. You may want videography or professional photography as part of your web design, or you may need an online booking form. Every website we create is 100% bespoke and custom made for each business.

Work with The Web Surgery

Working with The Web Surgery gives your business the chance to benefit from specialists in the medical sector. We have worked with many medical professionals in many different fields and niches, ensuring they all benefit from a high quality, functional website.

Medical website design agency for all your needs

Your medical website is your shop window. Don’t miss a golden opportunity to show patients how valuable your services are.

We build intuitive medical websites that focus on the highest levels of user experience and satisfying every website visitor’s needs. We work with you to design a medical website that fully reflects your practice and services. Use your website to impress and demonstrate evidence of your competency, reliability and trustworthiness.

The Web Surgery works with review specialists such as Doctify and Top Doctors. This helps to promote your patient reviews on your website and social media.

Medical Website Design for hospitals, clinics, consultants and doctors

The Web Surgery are medical website design experts who can help with all your online needs. Our websites feature the following:

Reflective Design: The design of your site should be reflective of your practice. Designers will look closely at what defines and makes your practice stand out and instil a sense of this into your medical website design. Professional medical website designs are all unique and feature colour schemes and layouts which make browsing easy.

Responsive Design: Increasingly, patients are mobile-first users. This means they browse the web with their phones first and may follow up later on a different device. Our website designs are fully responsive and adapt to suit the screen size of the user. Your site may appear simpler on a mobile device but all core functionality and vital information is still there.

Simple Management: There may be times where you want to add content, events or other information to your website. We make this easy with a simple and user-friendly back of house setup. You can make changes without risking or impacting the overall design.

Modern medical website design

The Web Surgery specialises in creating unique websites for doctors and many other professionals.
Our experienced team design high-quality, fit-for-purpose medical websites to suit the needs of your practice and your patients. We can incorporate any elements you need to create a fully functional shop window for your medical business. Contact us today for a free consultation.

Apr 30

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Private Consultant Urologist Website Design

By Grant Bespoke Website Design, Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical Photoshoot, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer, Web Design London, Web Design UK

Private Consultant Urologist: Mr Vimoshan Arumuham

Mr Vimoshan Arumuham, a distinguished private urologist specialising in Endourology and Stone Disease, offering personalised and advanced care for your urological needs.

Solution

The Web Surgery designed and built a bespoke website that showcases the treatments Mr Vimoshan Arumuham offers. We also designed his logo, branding and organised a bespoke photo and video shoot.

Website Address

www.myurologyspecialist.com

Services

Logo
Branding
Website design and build
Responsive for desktops, mobiles and tablets
Specialist services
Photo shoot
Video shoot
Marketing
SEO

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

Nov 14

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Website Design For Healthcare Products

By Grant Bespoke Website Design, Branding, Content Creation, Graphic Design, Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer, Web Design London

Supplier of Natural Healthcare Products – Alomar Health

Alomar Health offers a range of cosmetic health products that use nature’s ingredients to treat, moisturise, regenerate and soothe your skin.

They are all about natural cosmetics with health-boosting and wellness qualities.

Solution

The Web Surgery designed and built a responsive website that allows the customer to view a wide range of healthcare products. We added a video front page and the ability to purchase products via credit cards, Apple Pay and Google Pay.

Website Address

www.alomar-health.com

Services Provided

Responsive to work on desktops, tablets and mobiles
Ecommerce
Video front page
Review System
Graphic Design
Payment gateways – Credit card, Apple Pay and Google Pay
Search Engine Optimisation (SEO)
Social Media
Blog
Marketing

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

May 26

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Healthcare Marketing: Creating a Successful Marketing Plan

By TWS Bespoke Website Design, Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer, Web Design London

A healthcare marketing strategy is a plan that outlines how your organisation will effectively reach out to its target audience and achieve its marketing goals.

An effective healthcare marketing plan will include a mix of marketing activities, such as advertising, public relations, and direct marketing. Each marketing method will reach the target audience and influence their behaviour in a specific way. You should also factor in the many digital marketing channels relevant to your business.

How to create a healthcare marketing strategy

There are many elements to consider when putting together a strategy or plan for your healthcare business. The main areas to keep in mind include:

1. Defining your target audience

The first step is to define your target audience. Who are you trying to reach with your marketing messages? What are their needs and wants? Once you know who your target audience is, you can tailor your marketing messages to appeal to them.

Set your marketing goals: What do you want to achieve with your marketing efforts? Do you want to increase brand awareness, generate leads, or drive sales? Once you know your marketing goals, you can develop a plan to achieve them.

2. Choose your marketing channels

There are a variety of marketing channels available and you need to choose the best mix for your business. With the wealth of online marketing channels you need to ensure a consistent voice and each channel shares the same information in a relevant way for the audience it attracts. Furthermore, you want to ensure you reach out to potential patients in as many ways as possible.

3. Create and publish your messages

Your marketing messages, campaigns and content should be carefully crafted to ensure it appeals to your audience. Visitors to your website, your social channels or even reading a printed flyer or brochure should get the same consistent experience and feel for your business.

4. Measure and evaluate your campaigns

No marketing campaign or strategy is perfect. You should always take the time to measure and evaluate the success of your campaigns so you can make adjustments for future activity. You may find you get a lot more success from marketing on Twitter than Facebook, and can direct future budget and also activity in this direction.

Working with Professional Healthcare Marketing Experts

The Web Surgery specialises in working with healthcare and medical professionals looking for marketing and web design services. We can craft and carry out marketing activities on your behalf and take full control of your healthcare marketing strategies so you can focus on your day to day activities. We work with clients who require a simple social media management campaign while others want a full plan or outline. The Web Surgery can also offer comprehensive management of all your marketing, including email campaigns, content creation and video.

Please get in touch today to discuss your needs.

May 20

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Medical Video Production: Why Invest In These Services?

By TWS Medical Video Production, Uncategorized

Finding new and innovative ways to promote and market your medical business is essential in the saturated nature of the market. At The Web Surgery we specialise in marketing and design and offer a wide range of services for medical professionals. Our medical videos can help you promote a new product or service, introduce patients to your business or help enhance your brand reputation. Here we’re looking more closely at how to use medical video production for your business.

What is medical video production?

Medical video production is the process of creating videos for the healthcare industry. These videos can be used for a variety of purposes, such as:

Education: videos can be used to educate patients about their health conditions and treatment options.
Marketing: videos can be used to market healthcare services and products to potential patients.
Public relations: videos can be used to improve the public image of a healthcare organization.

You may have a particular goal for videos in your business or you may want to explore the options available to you.

The benefits of medical videos for your business

There are many benefits to using medical video production. Some of the most common benefits include:

Increased patient education

Medical videos can help patients to better understand their health conditions and treatment options. This can lead to improved patient outcomes and satisfaction.

Patient engagement

Professional videos can help patients to feel more connected to their healthcare providers. This can lead to improved patient trust and loyalty.

Brand awareness

Your videos can help to raise awareness of your practice and its services. This can help to attract more patients to your business.

Medical Videos from The Web Surgery

The Web Surgery specialises in many marketing and design areas including medical video production. We have a team of experienced videographers and also editors who can create high-quality videos that meet your business needs.

We have a track record of success and we can help you to create videos that will deliver the required results for you and your audience.

Contact us today to learn more about our medical video production services. We would be happy to discuss your project and help you to create a video that will meet your specific needs. We can also combine any of our services to ensure you can access all the medical design and marketing services you need for your business.

Photo by Julia Avamotive: https://www.pexels.com/photo/person-holding-black-dslr-camera-1051544/

May 19

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Private GP Clinic - Chelmsford Private GPs

Medical Website Design For Chelmsford Private GPs

By Grant Bespoke Website Design, Healthcare Website Design, Medical Marketing, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer

Private Clinic – Chelmsford Private GPs

Chelmsford Private GPs is a new private GP clinic based in Chelmsford. The friendly and experienced Private GPs are passionate about delivering accessible, high-quality patient-centred care in Chelmsford.