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Linkedin Advertising in Healthcare

By Content Creation, Marketing, Medical Marketing, Medical SEO, Social Media Management

How to get the most from Healthcare LinkedIn Advertising

LinkedIn’s own research shows there are over 8.6million healthcare practitioners on their platform. LinkedIn is the platform where healthcare experts, professionals, and influencers gather and engage over valuable content. LinkedIn could be an invaluable tool for your healthcare business and here we’re exploring how to get the most from LinkedIn advertising.

LinkedIn is not only useful for job hunting, but it can also be a powerful networking tool to help you stay active within your industry. You want to be recognised for your achievements in your field, your research, and your commitment to development. Millions of professionals already recognise the power of healthcare LinkedIn advertising, but what can it do for you?

Better than your CV

LinkedIn used to be seen as a kind of online CV. While you do incorporate elements of your CV, it has become much more than that. Your profile can be developed and personalised to showcase your success and promote your healthcare business. You can combine who you are as a professional and a person in a single platform where your brand is of key importance. Fully optimising your LinkedIn profile allows you to reap the rewards.

Increase you Visibility

A complete LinkedIn profile for yourself and your business increases your marketability and will even increase your chance of being found by potential business partners and valuable contacts. While employment isn’t a focus, you will be seen by recruiters, too, and you may be able to use this to your advantage when looking for employees in your practice or healthcare business.

Being active on LinkedIn is crucial to increasing your visibility. A well-written LinkedIn profile can also attract the attention of potential patients and those you already treat. It is natural to check out the professional credentials of a private doctor or clinician and a complete LinkedIn profile helps establish trust.

Enhance your Research

LinkedIn makes it easy to connect with relevant people and organisations in your field. You can follow other healthcare organisations and enhance your research and understanding of other facilities practices. It can be great for competitor research but also for finding out how people are innovating and what you can learn from this. You can also ensure you are updated with industry developments and trending topics.

Connect with your Peers

LinkedIn is also a valuable networking tool for connecting with professionals in the same line of work or field of healthcare.  For example, there are many dedicated healthcare groups on LinkedIn that you can join to become active in.  These groups are the ideal place to share your expertise, read other people’s thoughts, and connect with people that you find insightful. 

LinkedIn Advertising for Healthcare with The Web Surgery

At The Web Surgery, we have specialist social media experts. This includes those who specialise in LinkedIn. This pairs up perfectly with our extensive healthcare expertise. For help with your healthcare LinkedIn advertising, simply get in touch.

Roan Records - Record Shop

We’ve just launched the new website, branding and marketing for Roan Records

By Bespoke Website Design, Branding, Content Creation, Ecommerce Web Design, Graphic Design, Marketing, PR, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design London, Web Design UK

Roan Records began life in 1980 by a young man who wanted to open a record store, and after forty years of un-careful planning and not even thinking about it, in chunks of several years over this time, it has now appeared out of the mist.

Solution

We designed and build a responsive ecommerce website running on Magento 2 software.  It allows customers to view and buy records on desktops, tablets and mobiles.  The website showcases pre-releases, new releases and stock library records from a wide genre of music.

Website Address

www.roanrecords.co.uk

Services Provided

  • Magento 2 software
  • Ecommerce website design and build
  • Responsive to work on desktops, tablets and mobiles
  • Online payment gateway
  • Search Engine Optimisation (SEO)
  • Social Media
  • Blog
  • Branding
  • Marketing
  • Analytics

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

Fitness Programme - Urban Self Defence

Urban Self Defence launch new website and app

By Bespoke Website Design, Content Creation, Ecommerce Web Design, Marketing, PR, Search Engine Optimisation, SEO, Social Media Management, Web Design Hampstead, Web Design London, Web Design UK

Urban Self Defence (USD)

Urban Self Defence (USD) is a unique digital self-defence and fitness programme for men and women predominantly based on Krav Maga, an Israeli self defence system that is renowned for its focus on real-world situations and its extreme efficiency.

Solution

Urban Self Defence commissioned The Web Surgery to design, build and launch a bespoke website that showcases the digital programmes they offer on an App and website.  We also put together a digital marketing campaign for the launch which included: PR, Social Media creative concepts and implementation, Social Media Management, SEO, Pay Per Click, YouTube Marketing and PPC, Press Releases and distribution.

Website Address

www.thisisusd.com

Services

  • Ecommerce website design and build
  • Responsive for desktops, mobiles and tablets
  • Membership page
  • Review system
  • Video gallery
  • YouTube uploads
  • Digital marketing
  • PPC for website and videos
  • PR
  • SEO
  • Newsletter
  • Press Release creation and distribution

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

Consolidated Capital Solutions

New website design and branding for Consolidated Capital Solutions

By Bespoke Website Design, Branding, Content Creation, Marketing, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design London, Web Design UK

Consolidated Capital Solutions (CCS)

Consolidated Capital Solutions (CCS) Ltd understands that every client is different. CCS works with law firms to create a bespoke solution for their needs.

Solution

Consolidated Capital Solutions commissioned The Web Surgery to build a new bespoke website that showcases their services offered to law firms across the UK.

Website Address

www.consolidatedcapitalsolutions.co.uk

Services

  • Website design and build
  • Responsive for desktops, mobiles and tablets
  • Content Creation
  • Branding
  • Digital Marketing
  • SEO
  • PPC

Looking for help to design a new website?

Then get in touch with The Web Surgery today to see how we can help.

Lewis Mitchell Solicitors - Solicitors in UK

Solicitors in Lancashire launch new website

By Bespoke Website Design, Branding, Content Creation, Marketing, PR, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design Lancashire, Web Design UK

The Web Surgery have just launched the new website for Lewis Mitchell Solicitors in Lancashire

Lewis Mitchell Solicitors are legal experts who help businesses and individuals across the UK. They offer clients a wide range of legal services and provide the highest quality of service.

Solution

Lewis Mitchell Solicitors commissioned The Web Surgery to build a new bespoke website that showcases the legal services they offer to customers.

Website Address

www.lewismitchellsolicitors.co.uk

Services

  • Website design and build
  • Responsive for desktops, mobiles and tablets
  • Content Creation
  • Branding
  • Digital Marketing
  • SEO
Web Design UK - SEO UK - PPC UK - Marketing UK

Bespoke Website Design

By Bespoke Website Design, Branding, Content Creation, E-Learning, Ecommerce Web Design, Graphic Design, Marketing, Medical Marketing, Medical Web Design, Medical Website Design, Photography, PR, Search Engine Optimisation, SEO, Social Media Management, The Web Surgery, Video Production, Web Design, Web Design UK

Are you looking for bespoke website design tailored to your exact requirements?

The Web Surgery has everything you need in one place: web design, eCommerce, video, photography, apps, SEO, social media and marketing.

We are an award-winning digital agency made up of a team of professionals from a wide range of creative disciplines.

For over a decade, we’ve helped clients take their business to the next level through a combination of bespoke strategy, design, technology and marketing.

 

We help businesses with bespoke solutions

When looking for a bespoke web design UK agency, it’s important to find one that understands your business needs.

Your new website needs to be responsive, user-friendly and designed with the end-user in mind.  At The Web Surgery we are a proud UK website design company that specialises in ensuring all of our customers have websites that work, are fit for purpose and are ideal for their target customer.  DIY web design often results in websites which are more in the taste of the site owner rather in the best possible style for their customers. It is important to be objective in web design and have a site which you are proud of and like but isn’t necessarily representative of your personal preferences, favourite colours and styles. Our professional website designers take your ideas and turn them into something that perfectly fits your target customer and your product or service.

 

Bespoke responsive web design that works on all devices.

Every website designed by The Web Surgery is unique.

It has been created on a bespoke basis for the client and is entirely tailored to their specifications and target audience. All of our websites are fully responsive and adapt to all screen sizes.  We also make sure our websites are user-friendly from the back-end. We appreciate our customers may want to edit and change their content and we provide a setup which is easy to navigate and do.

 

Web Design Packages

Your web design will be dependent on your budget, your expectations and the requirements of your business.

At The Web Surgery we offer a range of different packages to suit businesses of all sizes.  Our packages stem from Startup, designed for new businesses who are not yet online to Business Pro+ packed with advanced features, advanced SEO setup. We are more than happy to discuss your needs in advance so you can pick the package which best suits your business.  Our experienced and dedicated UK web designers use their creative and technical talents in conjunction. This ensures that your business is fully represented in a way which is both imaginative and technically sound, ensuring a great customer experience every time it is visited.

 

Bespoke SEO

All of our websites are designed with search engine optimisation (SEO) as a key focus.

We appreciate that organic search traffic makes up an essential element of your website’s traffic and with a fully search engine optimised site you have a much better chance of being found in organic search engine rankings.  The web design UK businesses invest in will have a significant impact on their online success. Your business needs to be found online and it needs a presence you can be proud of. A well-designed, professional website naturally attracts more attention than a DIY job. It is an investment but it is a positive investment in your business.

 

Contact Us Regarding Your Bespoke Website Design

 Contact us The Web Surgery today to see how we can help with your bespoke website needs.

Healthcare Marketing

UK’s Nursing Shortage is Nursing Recruitments Gain

By Marketing, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design London, Web Design UK

How the UK’s Nursing Shortage is Nursing Recruitments Gain

It may seem mean-spirited to consider the NHS nursing shortage as something positive, but for private sector nursing agencies, it is a chance to further promote recruits to their services. What’s more it is an opportunity to win more contracts with the NHS and other healthcare providers, as nurses simply aren’t joining and staying in the NHS as they once did. Nursing agencies are seeing some benefits of this, as more nurses enter the private sector or opt to work in the NHS on an agency basis, there are more recruits to choose from.

NHS Nursing Shortage approaches “National Emergency”

National Health Executive reported that the current lack of NHS is at risk of becoming a national emergency. The NHS Improvement’s reports for 2018 showed that there were 107,743 NHS vacancies at the end of June 2018, an increase of almost 10% on the vacancies in March 2018 and this downward trend seems to be continuing.

NHS Improvement also reported that 9.2% of positions in the NHS were not filled. This in turn requires a higher amount of bank staff and working with nursing agencies. Nursing agencies are seeing more nurses turn to them for more flexible work and the chance to work in different environments as well as the NHS.

Marketing your Nursing Agency

Nursing agencies need to attract both clients and nurses looking for work. Clients are often NHS trusts but can be private hospitals, clinics and other healthcare environments. With this double purpose, it is particularly important that nursing agency owners and managers focus their marketing efforts well. From their web design to their social media presence, there needs to be a range of different approaches to achieve the best results.

Nursing agencies need a website which both clients and nurses can sign up to and may want to feature specialist elements such as job boards or job search facilities. You may also want clients and nurses to be able to create their own profiles so they can be looked up and find relevant jobs, as well as being able to keep a record of their applications. Some nursing agencies simply allow nurses to sign up and from there. From here they then offer their nurses to different companies or NHS contracts, ensuring they fulfil the requirements they’ve agreed.

In the busy world of recruitment, a strong online presence is absolutely essential. Job seekers will instantly look online for possible roles. Similarly, companies looking for agencies to fulfil roles may also look online to check the authenticity and reputation of agencies they’re considering working with. Professional design really matters.

The Web Surgery work with a wide range of medical professionals and similar service providers, helping to create beautiful website designs and strong online presences. Combining our design and marketing services allows companies to successfully grow their online presence and achieve their marketing goals.

Contact us for help with Marketing Your Nursing Agency

Contact The Web Surgery today to see how we can help with your online marketing.

Natural Complexions – The skincare specialists

New Skincare Products Website Launches

By Branding, Content Creation, Ecommerce Web Design, Marketing, PR, Search Engine Optimisation, SEO, Social Media Management, The Web Surgery, Web Design, Web Design Birmingham, Web Design Solihull, Web Design UK

Natural Complexions – Skincare Products

Natural Complexions came to The Web Surgery for help to update their existing website with a new design, content, features and digital marketing to increase traffic levels, drive enquires and build their brand online.

Natural Complexions are one of the UK’s most experienced and trusted online retailers, dedicated to delivering the very best beauty & cosmeceutical skincare products.  They are authorised stockists for a number of brands including; SkinCeuticals, Jan Marini, Neostrata, Heliocare and many more.

 

Website Address

www.naturalcomplexions.co.uk

Services Provided

  • Website Design and Build
  • Software Updates
  • Digital Marketing
  • Search Engine Optimisation (SEO)
  • Social Media Management
  • Newsletter
  • PR
  • Blog
IL Palazzetto

New accommodation website for IL Palazzetto in Tuscany

By Branding, Content Creation, Ecommerce Web Design, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design Barnes, Web Design Fulham, Web Design London, Web Design UK

IL Palazzetto is a private barn conversion set in the tranquil grounds of Tuscany.  The barn is near San Sepolcro and overlooking the medieval hilltown of Monterchi, with panoramic views of the Tuscan hills.

Solution

We created a lifestyle website which is responsive to work on desktops, tablets and mobiles.  Customers can book accommodation in a converted barn in Tuscany with saltwater pool, rose-rambled terrace and covered pergola.

Website Address

www.il-palazzetto.com

Services Provided

  • Responsive to work on desktops, tablets and mobiles
  • Booking system
  • Payment system
  • Search Engine Optimisation (SEO)
  • Social Media
  • Blog
  • Marketing
  • Analytics

Website designer for counsellor in UK

By Branding, Content Creation, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Social Media Management, Web Design UK

Bespoke Website Design for Counsellors

The stress and hectic nature of the modern world means more people are looking to discuss and express their concerns and worries with professional support.

Counselling and professional therapy can be both restorative and transformative. As demand grows, so does competition and therefore counsellors need to do all they can to stand out from the crowd. With professional website design for counsellors, professionals benefit from a fully tailored and personalised website design optimised for search engines and also potential clients.

How we can help with your new website

Website design for counsellors ensures clean, straightforward design which allows potential clients to find all the information they need before contacting a counsellor directly.

Everyone uses the internet to suss out any professional service they want to invest in and the same is true for medical and therapeutic services. If you cannot be found online, potential clients will simply find another counsellor.

A good counsellor website design ensures…

More Visitors to your Website

Well-designed counsellor websites are optimised for SEO, helping to improve your search engine position, ensuring more visitors arrive at your site. What’s more, these visitors are already primed to want your services as they’ve specifically searched for relevant keywords. At The Web Surgery we only offer website designs which are fully optimised and we build every website with the best and latest search engine optimisation tactics. This in turn generates more valuable traffic and leads who are primed to want your services.

Connect with your Audience

It’s been said before, but a website is an opportunity to invite clients in more closely and engage with them more personally. A professional and clear web design doesn’t confuse and helps guide potential clients around your site. It acts as a literal front door or shop window for your services and so it’s a real chance to impress and wow potential clients. Working with our professional web designers allows you to create the perfect design for your services and we can also offer our marketing and content services to help build your brand, create the tone of voice your business needs and connect directly with your clients and potential clients.

A Snapshot of Reality

At The Web Surgery we’re proud to offer websites which show a real picture of the services and environment offered by our clients. We are more than happy to provide professional photo shoots adding the personal touch to your website and allowing it to be a real snapshot of the reality clients will experiences if they visit you.

Website Design for Counsellors

The Web Surgery has provided many professional web design and marketing packages for medical packages from many backgrounds.

Our website design for counsellors maintains the same level of quality, personal input from the client themselves and any other features and additional services you may require. Contact The Web Surgery today to see how we can help.