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Category

SEO

What’s In Your SEO Strategy?

By Marketing, Search Engine Optimisation, SEO

If you publish your site or blog on WordPress, you’ll be familiar with the red, amber and green light system the Yoast plugin offers.

Once mastered, this great tool helps you whiz through the content of your post or page’s content and check its readability and SEO. When all lights are green, you’re good to go!

But what if you are publishing site content without this support? In fact, what if you’re publishing completely in the dark? Meaning, what if you really don’t know what you’re doing?!

Well, we’ve got news for you – most companies don’t know what they’re doing when it comes to SEO. Unless your company has a dedicated SEO Manager, the task normally falls under the myriad of duties the strained marketing department undertakes. And within that department, it is rare to find a classic Marketing Manager that is an expert in SEO.

Yet SEO is one of the most important part of the marketing mix. Why? Because it underpins your place in the market where potential new customers are seeking companies like yours. If your SEO doesn’t have strong game, then your competitors are going to scoop up all your business.

Here at The Web Surgery, our team are experts in all things digital marketing, and that most definitely includes SEO. Which is why we don’t just offer one SEO package but five:

  • Startup
  • Lite
  • Medium
  • Advanced
  • Pro

With prices starting from just £99 per month, you can choose from a list that includes the management of blogs, competitor analysis, on/off-site
optimisation, monthly reporting, link building, location search optimisation, SEO content creation, focus keywords and keyword research.

We can obviously guide you to better understand which of that selection is best for your business. And let us assure you now – please don’t be overwhelmed by the terminology if you really are new to this area of digital marketing. We have extensive experience in explaining the importance of each element that makes up SEO and how and why it enables businesses like yours to grow. And we enjoy helping too. Which is why we do what it says on the tin. The Web Surgery – helping fix your website issues.

For more information or to book an appointment, do not hesitate to get in touch. Contact us today for a free no obligation quote.

Plastic Surgery

Medical Website Design and Marketing for Consultants and Doctors

By Bespoke Website Design, Branding, Content Creation, Graphic Design, Marketing, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Web Design, Web Design UK

Specialist practitioners in many areas of medicine need to make a good impression online as well as in person.

The modern world sees people looking online for anything they can find out before using a service, and this relates to medical service providers too. Therefore, if you run a medical practice, a clinic or are a medical professional, you need a strong and clear online presence. Being specialists in medical website design and marketing, we will make sure you have access to the best quality designers and marketing experts that will create an online portal for your medical practice, clinic or service.  We can help you as we’re medical digital experts who offer a wide range of bespoke services.

Are you looking for medical website design and marketing?

Your website can be a window into your practice and your experience so make it count.

There are hundreds of medical professionals who don’t have a website or online presence and this means when they’re searched for by potential patients they can’t be found. Some of these possible patients will then not follow up because they couldn’t find out what they wanted initially about the medical practice or service provider. You don’t want to be discounted before you’ve had a chance to even describe your services so it is integral you invest in medical website design and marketing from a professional company that can help you show exactly what your services or experience are.

Professional medical website design and marketing

The best quality medical website  designs and marketing will make the complicated appear simple.

Your potential patients want to know as much as possible about your service and this can only be achieved if it is laid out in concise, clear terms. A clear design helps with getting across your key information. Good medical website design should be clean and simple, with intuitive design features and a very clear pathway through the site, with clear navigation.

Many patients and potential patients will visit your medical website to find out basic information such as how to make an appointment or the hours of the clinic. Others will want to know more about what you do, your medical background and your work. Some may even want to find out about your latest research and publications. All of this can available through your website, but properly organised so your visitors can easily get from section to section.

Medical website design with The Web Surgery

The Web Surgery is proud to work with a wide range of medical practitioners, clinics and doctors to craft their online presence.

Our experience in medical web designs means we are able to offer a fully customised and tailored website for all of our clients. We understand and appreciate the requirements of quality medical website designs and marketing.  We work with many practices and practitioners across the UK to achieve their expectations.

Bespoke Medical Website Design

Are you looking for help with bespoke medical website design? Then contact The Web Surgery today to see how we can help – contact us.

Colin Goodwin Books - Author

Author launches latest book and website

By Bespoke Website Design, Branding, Content Creation, Ecommerce Web Design, PR, Search Engine Optimisation, SEO, Web Design, Web Design Burnley, Web Design Lancashire, Web Design Padiham, Web Design UK


Author Colin Goodwin has decided to coincide his latest book by launching a new website too.

’Nightmare on the Nightshift’ is Goodwin’s third book in a series that promises tales “of greed and scandal”.

The previous two books – ‘Don’t Get Mad Get Even’ and ‘When in a Hole, Stop Digging’ – have previously received excellent reviews on Amazon, with one reviewer stating, “If you like the Agatha Raisin series by M. C. Beaton, you’ll love this series too.”

The new book


So, what can we expect in this next chapter?

More intrigue, that’s for sure!

A ghastly discovery near the village of Throttle ruins a tranquil family holiday and launches a major investigation for wily detectives Inspector Digger and Sergeant Spade.

It should have been easy for them to explain the mystery, but as more body parts appear, they are soon dragged into a dangerous game of cat and mouse with the owner and staff of a local chemical factory.

More about the authorColin Goodwin lives in Lancashire and following a successful career as an engineer and then in further education, he decided to pursue writing.

Three books later and there’s no looking back for the writer!

Goodwin also indulges his creative side by repairing anything mechanical in between writing.

What’s next?

Goodwin is currently working on the next book in this series of tales about the quintessential village.

Another Amazon review says, “This book has replaced my smart phone and kept me entertained for a week.”

So make sure you find out for yourself why everybody’s getting excited about the world of Colin Goodwin’s village life.

Where to buy

‘Nightmare on the Nightshift’ and all of Goodwin’s other books are available through Amazon or at good book shops.

Find them on Amazon via Colin Goodwin’s new-look website, launched July 2019:

www.colingoodwinbooks.com

Dr David O'Connell - Private GP Chelsea

Private GP Dr David O’Connell launches new website

By Bespoke Website Design, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Web Design London, Web Design UK

Chelsea-based Medical Director, Dr David O’Connell, has launched a new-look website this month.

Having qualified in medicine over 40 years ago, the website highlights Dr O’Connell’s extensive output and achievements as much as his contemporary objectives, such as his published book ‘Jetlag: How to beat it’ (available on amazon.co.uk) and his focus on the gut microbiome.

Dr O’Connell’s also runs two other practices: The Chelsea Green Practice and The Chelsea Men’s Clinic.

The Chelsea Green Practice provides face to face consultations as well as home visits and telephone consultations.

The practice sets out to give its patients the very best medical care, with their commitments, plans and lifestyle very much at the centre of its provision.

The Chelsea Men’s Clinic offers men a dedicated service which optimises their health through forward- thinking healthcare.

The Web Surgery are also helping Dr David O’Connell with his Digital Marketing and SEO.

www.drdavidoconnell.co.uk

Lewis Mitchell Solicitors - Solicitors in UK

Solicitors in Lancashire launch new website

By Bespoke Website Design, Branding, Content Creation, Marketing, PR, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design Lancashire, Web Design UK

The Web Surgery have just launched the new website for Lewis Mitchell Solicitors in Lancashire

Lewis Mitchell Solicitors are legal experts who help businesses and individuals across the UK. They offer clients a wide range of legal services and provide the highest quality of service.

Solution

Lewis Mitchell Solicitors commissioned The Web Surgery to build a new bespoke website that showcases the legal services they offer to customers.

Website Address

www.lewismitchellsolicitors.co.uk

Services

  • Website design and build
  • Responsive for desktops, mobiles and tablets
  • Content Creation
  • Branding
  • Digital Marketing
  • SEO

How to Learn SEO – Search Engine Optimisation – Online

By Marketing, Search Engine Optimisation, SEO

How you can to learn SEO – Search Engine Optimisation – to help drive traffic to your website.

SEO Online Course

This e-learning course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we’ll explore search engine optimisation ‘SEO’ and how you can use this to drive traffic to your website.

Course overview:

  • Introduction to SEO
  • Link building
  • On‐site SEO
  • Social media as part of SEO
  • Local search
  • Pay Per Click (PPC)

Cost of course: £149

BUY COURSE

ABC Vascular

E-Learning For Healthcare Website

By Bespoke Website Design, E-Learning, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Web Design London, Web Design UK

ABC Vascular

ABC Vascular came to The Web Surgery for help to re-design their e-learning website.  The company is an interactive e-learning platform that helps healthcare professionals in how to use ultrasound.  Online courses include:

  • Basic Ultrasound Principles
  • Carotid and Vertebral Arteries
  • lower Limb Venous System

Solution

We created a fully functional, responsive E-Learning website that allows healthcare professionals to learn all about ultrasound. Once learners have completed the course and a satisfactory mark gained, a certification is then awarded.

Website Address

www.abcvascular.com

Services

  • Website Build and Design
  • Responsive
  • E-Learning LMS System
  • E-Learning Database
  • Payment Gateway
  • Digital Marketing
  • Search Engine Optimisation (SEO)
Web Design UK - SEO UK - PPC UK - Marketing UK

Bespoke Website Design

By Bespoke Website Design, Branding, Content Creation, E-Learning, Ecommerce Web Design, Graphic Design, Marketing, Medical Marketing, Medical Web Design, Medical Website Design, Photography, PR, Search Engine Optimisation, SEO, Social Media Management, The Web Surgery, Video Production, Web Design, Web Design UK

Are you looking for bespoke website design tailored to your exact requirements?

The Web Surgery has everything you need in one place: web design, eCommerce, video, photography, apps, SEO, social media and marketing.

We are an award-winning digital agency made up of a team of professionals from a wide range of creative disciplines.

For over a decade, we’ve helped clients take their business to the next level through a combination of bespoke strategy, design, technology and marketing.

 

We help businesses with bespoke solutions

When looking for a bespoke web design UK agency, it’s important to find one that understands your business needs.

Your new website needs to be responsive, user-friendly and designed with the end-user in mind.  At The Web Surgery we are a proud UK website design company that specialises in ensuring all of our customers have websites that work, are fit for purpose and are ideal for their target customer.  DIY web design often results in websites which are more in the taste of the site owner rather in the best possible style for their customers. It is important to be objective in web design and have a site which you are proud of and like but isn’t necessarily representative of your personal preferences, favourite colours and styles. Our professional website designers take your ideas and turn them into something that perfectly fits your target customer and your product or service.

 

Bespoke responsive web design that works on all devices.

Every website designed by The Web Surgery is unique.

It has been created on a bespoke basis for the client and is entirely tailored to their specifications and target audience. All of our websites are fully responsive and adapt to all screen sizes.  We also make sure our websites are user-friendly from the back-end. We appreciate our customers may want to edit and change their content and we provide a setup which is easy to navigate and do.

 

Web Design Packages

Your web design will be dependent on your budget, your expectations and the requirements of your business.

At The Web Surgery we offer a range of different packages to suit businesses of all sizes.  Our packages stem from Startup, designed for new businesses who are not yet online to Business Pro+ packed with advanced features, advanced SEO setup. We are more than happy to discuss your needs in advance so you can pick the package which best suits your business.  Our experienced and dedicated UK web designers use their creative and technical talents in conjunction. This ensures that your business is fully represented in a way which is both imaginative and technically sound, ensuring a great customer experience every time it is visited.

 

Bespoke SEO

All of our websites are designed with search engine optimisation (SEO) as a key focus.

We appreciate that organic search traffic makes up an essential element of your website’s traffic and with a fully search engine optimised site you have a much better chance of being found in organic search engine rankings.  The web design UK businesses invest in will have a significant impact on their online success. Your business needs to be found online and it needs a presence you can be proud of. A well-designed, professional website naturally attracts more attention than a DIY job. It is an investment but it is a positive investment in your business.

 

Contact Us Regarding Your Bespoke Website Design

 Contact us The Web Surgery today to see how we can help with your bespoke website needs.

UK’s Nursing Shortage is Nursing Recruitments Gain

UK’s Nursing Shortage is Nursing Recruitments Gain

By Marketing, Medical Marketing, Medical Web Design, Medical Website Design, Search Engine Optimisation, SEO, Social Media Management, Web Design, Web Design London, Web Design UK

How the UK’s Nursing Shortage is Nursing Recruitments Gain

It may seem mean-spirited to consider the NHS nursing shortage as something positive, but for private sector nursing agencies, it is a chance to further promote recruits to their services. What’s more it is an opportunity to win more contracts with the NHS and other healthcare providers, as nurses simply aren’t joining and staying in the NHS as they once did. Nursing agencies are seeing some benefits of this, as more nurses enter the private sector or opt to work in the NHS on an agency basis, there are more recruits to choose from.

NHS Nursing Shortage approaches “National Emergency”

National Health Executive reported that the current lack of NHS is at risk of becoming a national emergency. The NHS Improvement’s reports for 2018 showed that there were 107,743 NHS vacancies at the end of June 2018, an increase of almost 10% on the vacancies in March 2018 and this downward trend seems to be continuing.

NHS Improvement also reported that 9.2% of positions in the NHS were not filled. This in turn requires a higher amount of bank staff and working with nursing agencies. Nursing agencies are seeing more nurses turn to them for more flexible work and the chance to work in different environments as well as the NHS.

Marketing your Nursing Agency

Nursing agencies need to attract both clients and nurses looking for work. Clients are often NHS trusts but can be private hospitals, clinics and other healthcare environments. With this double purpose, it is particularly important that nursing agency owners and managers focus their marketing efforts well. From their web design to their social media presence, there needs to be a range of different approaches to achieve the best results.

Nursing agencies need a website which both clients and nurses can sign up to and may want to feature specialist elements such as job boards or job search facilities. You may also want clients and nurses to be able to create their own profiles so they can be looked up and find relevant jobs, as well as being able to keep a record of their applications. Some nursing agencies simply allow nurses to sign up and from there. From here they then offer their nurses to different companies or NHS contracts, ensuring they fulfil the requirements they’ve agreed.

In the busy world of recruitment, a strong online presence is absolutely essential. Job seekers will instantly look online for possible roles. Similarly, companies looking for agencies to fulfil roles may also look online to check the authenticity and reputation of agencies they’re considering working with. Professional design really matters.

The Web Surgery work with a wide range of medical professionals and similar service providers, helping to create beautiful website designs and strong online presences. Combining our design and marketing services allows companies to successfully grow their online presence and achieve their marketing goals.

Contact us for help with Marketing Your Nursing Agency

Contact The Web Surgery today to see how we can help with your online marketing.

Morsafe Training Courses

New website launched for Morsafe Training Company

By Content Creation, Search Engine Optimisation, SEO, Web Design, Web Design Cambridgeshire, Web Design UK, Website Maintenance

Morsafe specialise in delivering training systems for working at heights, confined spaces and petroleum installations – from basic awareness to more complex and detailed management training.   The company came to The Web Surgery for help to re-design and build a new responsive website that offered the ability to book Training and E-Learning courses online.

Solution

We created a responsive website that works on desktops, tablets and mobiles.  The website allows users to search and book a wide range of Training Courses and also train online using a suite of E-Learning courses.

Website Address

www.morsafe.co.uk

Services Provided

  • Training website design and build
  • Responsive to work on desktops, tablets and mobiles
  • Course details and booking
  • Online payment gateway
  • Search Engine Optimisation (SEO)
  • E-Learning Courses
  • Blog
PRICE MATCH
If you find your product or service cheaper somewhere else - we will match the price!
Find out more
Or email us at: info@thewebsurgery.com
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