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By using keywords or phrases, it lets organisations increase traffic to their website. As a result, they appear higher in search engine results. At The Web Strategy, we help medical practitioners develop SEO strategies that attract new patients to their practice while continuing to engage existing patients with the range of treatments available.
We’re experts in medical and healthcare SEO and keywords. Our team are highly skilled with a wealth of experience in creating SEO strategies that work for each healthcare provider we support.
Our team of digital marketing experts research and identify keywords specific to the services and treatments your practice delivers. These are matched against your organisational objectives to ensure they drive new patients to your site as a result.
We complete a detailed technical audit of your website to understand the SEO and keywords currently being used. We look at which of these are effective, and which aren’t, leading to recommendations for changes that improve results.
Once we identify any gaps in your existing SEO and keywords and agree on actions to improve these, our web experts can make changes to your site to optimise content. For example, we can add meta and title tags to improve search result rankings, or we can redesign elements of the website to improve its structure.
We work with our clients to improve the quality of the content on their websites, helping build their reputation and their voice as a leading authority in their field. As a result, they see increased traffic and sharing of the site on social media (which, again, increases traffic).
As a result, we can help make sure your practice appears in their online searches. We also know that one size doesn’t fit all when it comes to healthcare providers. We have, therefore, created a range of SEO packages to suit each practitioner’s needs. These range from starter packages for small medical practices or individual consultants through to ‘Pro’ packages for larger providers. To find out which package works for you, contact us today.
We will undertake a FREE audit of your website and social media. From our findings we will recommend a strategy that meets your needs and wants, based on the following range of services.
Search Engine Optimisation to boost online presence
Social Media Management (SMM) and Advertising
Pay Per Click with major search engines
Create, distribute and share content
Brand video, interviews or explainer videos
Write and distribute Press Releases
For online and offline adverts and special offers
Designed and distributed to database
Design a digital or print magazine
Reconnect with your customers
Design communication messages and touchpoints
Monthly report on your SEO or traffic levels
You are not committed to any contracts and can start and stop at any point – we just need one month’s notice.
Here are some examples of our digital marketing, website design and creative work
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