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Monthly Archives

May 2023

Medical websites for doctors

Designing Medical Websites for Doctors

By Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical Web Design, Medical Website Design, Medical Website Designer

Doctors setting up in private practice need a way of marketing and promoting their services. We offer medical websites for doctors to give you a platform to show off your services and attract new patients to your practice. A good website helps to attract new patients, improve your reputation and can enhance your overall patient experience.

Your website is the most accessible window to your business. People will explore your website before visiting your clinic in person, so it needs to look good. If your website is poorly designed or not up to date, it can send the wrong message to potential patients. It can make you look unprofessional and unreliable.

What to Include on Your Medical Website

When designing medical websites for doctors, we ensure all essential features are present and everything your patients could need is available.

Essentials for your website include:

Contact information

The directions to and address of your premises is the most vital piece of information for your website. Your contact number and email address should be clear so people can quickly get this key information when clicking on your site. You may also want to include opening times and walk-in times if applicable.

Service information

You must provide potential patients with detailed information about your services. This includes what services you offer, who you treat, and for private practitioners, you may want to share how your pricing and fees work or you may request patients contact you for this information.

Testimonials and reviews

You want potential patients to have a transparent and comprehensive understanding of your business and your services. Publishing testimonials and reviews is a really effective way of showing this. We work with Doctify a global healthcare feedback provider.


Blogs are incredibly powerful tools for building up a bank of high-value content for visitors to your website. A well-written blog positions you as an expert in your field and can also be used to share announcements and other essential practice information.

Photography and Videography

Professional photo shoots and videos for your medical practice help your website stand out. It can also give it a more personal feel than simply filling your website with text. We can arrange professional photoshoots and videos of your practice to give online visitors a sneak peak into the realities of every day at your practice.

Medical websites for doctors

You can setup your own medical website, but working with professionals like ourselves ensures a high quality finish. We specialise in medical websites for doctors and can quickly and effectively create a high-quality online home for your practice or medical business.

If you would like to find out more about our medical web design services and would like to arrange a quote, get in touch today.

Healthcare Marketing

Healthcare Marketing: Creating a Successful Marketing Plan

By Bespoke Website Design, Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer, Web Design London

A healthcare marketing strategy is a plan that outlines how your organisation will effectively reach out to its target audience and achieve its marketing goals.

An effective healthcare marketing plan will include a mix of marketing activities, such as advertising, public relations, and direct marketing. Each marketing method will reach the target audience and influence their behaviour in a specific way. You should also factor in the many digital marketing channels relevant to your business.

How to create a healthcare marketing strategy

There are many elements to consider when putting together a strategy or plan for your healthcare business. The main areas to keep in mind include:

1.      Defining your target audience

The first step is to define your target audience. Who are you trying to reach with your marketing messages? What are their needs and wants? Once you know who your target audience is, you can tailor your marketing messages to appeal to them.

Set your marketing goals: What do you want to achieve with your marketing efforts? Do you want to increase brand awareness, generate leads, or drive sales? Once you know your marketing goals, you can develop a plan to achieve them.

2.      Choose your marketing channels

There are a variety of marketing channels available and you need to choose the best mix for your business. With the wealth of online marketing channels you need to ensure a consistent voice and each channel shares the same information in a relevant way for the audience it attracts. Furthermore, you want to ensure you reach out to potential patients in as many ways as possible.

3.      Create and publish your messages

Your marketing messages, campaigns and content should be carefully crafted to ensure it appeals to your audience. Visitors to your website, your social channels or even reading a printed flyer or brochure should get the same consistent experience and feel for your business.

4.      Measure and evaluate your campaigns

No marketing campaign or strategy is perfect. You should always take the time to measure and evaluate the success of your campaigns so you can make adjustments for future activity. You may find you get a lot more success from marketing on Twitter than Facebook, and can direct future budget and also activity in this direction.

Working with Professional Healthcare Marketing Experts

The Web Surgery specialises in working with healthcare and medical professionals looking for marketing and web design services. We can craft and carry out marketing activities on your behalf and take full control of your healthcare marketing strategies so you can focus on your day to day activities. We work with clients who require a simple social media management campaign while others want a full plan or outline. The Web Surgery can also offer comprehensive management of all your marketing, including email campaigns, content creation and video.

Please get in touch today to discuss your needs.

Medical Website Design

The Importance of Professional Medical Website Design

By Medical Marketing, Medical Web Design, Medical Website Design, Medical Website Designer

A well-designed medical website is essential for any healthcare provider. As specialists in medical web design we work to ensure all of our clients have a fantastic online presence. A good website can help you attract new patients, build trust with existing patients, and improve your overall patient experience.

Why invest in a professional design?

Investing in professional web design services has many benefits for your medical business. Key benefits to consider include:

Increased patient traffic

A properly designed and maintained website can help you attract new patients. It makes it easy for them to find your practice, learn about your services, and schedule appointments.

Improved patient satisfaction

A good website can help you improve patient satisfaction by providing clear and concise information about your practice. Patients will be able to access a wealth of information about your practice online and this can help build trust and satisfaction with your practice.

Enhanced patient engagement

You can populate your new website with valuable and interesting content that keeps

Your website can help you engage with patients by providing them with valuable information about their health, offering educational resources, and allowing them to share their experiences with others.

Improved brand reputation

Improve your brand reputation by making your practice look professional and trustworthy. A good website is another way to advertise your practice and services. Keeping it properly updated, maintained, and looking clean and modern helps to influence how visitors feel about your business.

Features of a good medical website

A good medical website benefits your business in the ways we’ve mentioned above, but what features should it have? As professionals we ensure all our websites are well designed with your key requirements in mind. We also know what it takes to make a good medical website, including:

  • Easy navigation: Your website should be easy to navigate and use, even for people who are not familiar with technology.
  • Clear and concise language: It must be well-written, using concise language that is easy to understand. Keeping your language simple and to the point appeals to a wider audience.
  • High-quality images and videos: Images and videos can help you make your website more visually appealing. We offer medical photoshoots and video production too.
  • Up to date: Your website should be regularly updated with new information about your practice, your services, and your events. Google also ranks up to date websites more highly and this can help you attract more visitors.

Medical Website Design from The Web Surgery

A good medical website is an essential tool for any business in the sector. If you’re looking to improve your medical practice, a well-designed website is a great place to start. Contact The Web Surgery today to learn more about our medical website design services.

eCommerce web design uk

Ecommerce Website Designers In UK

By Ecommerce Web Design, Web Design UK

We offer a wide range of Ecommerce solutions.

Whether you want to sell designer clothes online, jewellery or cardio equipment, we can provide you with the very best in Ecommerce products and services.

Our web design team are renowned for creating awe-inspiring websites, packed with all of the technology you need to stay ahead of the competition; including mobile and tablet optimised sites.

We can advise and assist you with every aspect of your new online shop.

We can be there to bounce ideas off of, we can help create your very own branding, we can manage the back-end of your store once it is live, we can even market and promote your website.

This diverse range of digital services, all in one place, ensures that your ecommerce web design experience is hassle-free. You can concentrate on running your business and we’ll do the rest!

Ecommerce web design features

Start selling your products or services online 24/7

  • Our Ecommerce websites are built to your specifications and are responsive so that they work on desktops, tablets and mobiles.
  •  Professional bespoke design
  •  Update your website yourself 24/7 or we can do it for you
  •  Built in Search Engine Optimisation (SEO)
  • Accept online payments with payment gateways like Stripe.
  •  Domain using, .com, .me, .org, (others available).
  •  Manage your products and services with control on prices & shipping
  •  Stock control for real time stock levels
  •  Offer vouchers, coupons or online discounts
  •  EPOS integration
  •  Run on search engine browsers (Google, Big, Firefox, Safari, IE).
  •  Newsletter subscription
  •  Video / YouTube
  •  Google Analytics

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

medical video production

Medical Video Production: Why Invest In These Services?

By Medical Video Production, Uncategorized

Finding new and innovative ways to promote and market your medical business is essential in the saturated nature of the market. At The Web Surgery we specialise in marketing and design and offer a wide range of services for medical professionals. Our medical videos can help you promote a new product or service, introduce patients to your business or help enhance your brand reputation. Here we’re looking more closely at how to use medical video production for your business.

What is medical video production?

Medical video production is the process of creating videos for the healthcare industry. These videos can be used for a variety of purposes, such as:

  • Education:  videos can be used to educate patients about their health conditions and treatment options.
  • Marketing:  videos can be used to market healthcare services and products to potential patients.
  • Public relations:  videos can be used to improve the public image of a healthcare organization.

You may have a particular goal for videos in your business or you may want to explore the options available to you.

The benefits of medical videos for your business

There are many benefits to using medical video production. Some of the most common benefits include:

Increased patient education

Medical videos can help patients to better understand their health conditions and treatment options. This can lead to improved patient outcomes and satisfaction.

Patient engagement

Professional videos can help patients to feel more connected to their healthcare providers. This can lead to improved patient trust and loyalty.

Brand awareness

Your videos can help to raise awareness of your practice and its services. This can help to attract more patients to your business.

Medical Videos from The Web Surgery

The Web Surgery specialises in many marketing and design areas including medical video production. We have a team of experienced videographers and also editors who can create high-quality videos that meet your business needs.

We have a track record of success and we can help you to create videos that will deliver the required results for you and your audience.

Contact us today to learn more about our medical video production services. We would be happy to discuss your project and help you to create a video that will meet your specific needs. We can also combine any of our services to ensure you can access all the medical design and marketing services you need for your business.

Photo by Julia Avamotive:

Private GP Clinic - Chelmsford Private GPs

Medical Website Design For Chelmsford Private GPs

By Bespoke Website Design, Healthcare Website Design, Medical Marketing, Medical SEO, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer

Private Clinic – Chelmsford Private GPs

Chelmsford Private GPs is a new private GP clinic based in Chelmsford.  The friendly and experienced Private GPs are passionate about delivering accessible, high-quality patient-centred care in Chelmsford.


The Web Surgery designed and built a bespoke website, branding and logo to showcase the services Chelmsford Private GPs offers.

Website Address


  • Website design and build
  • Responsive for desktops, mobiles and tablets
  • Logo design
  • Branding
  • Marketing
  • SEO
  • Analytics


We have been so happy with The Web Surgery. Lovely to work with, our website is great and they have been very prompt in answering our queries or making changes. Whole heartedly recommend Grant and his team.

Would you like to have a new website built or have one updated?

Then get in touch with The Web Surgery today and see how we can help – contact us here.

medical website design

Why You Need a Professional Medical Website for Your Clinic

By Healthcare Web Design, Healthcare Website Design, Medical Marketing, Medical Photoshoot, Medical Video Production, Medical Web Design, Medical Website Design, Medical Website Designer

The Web Surgery specialise in providing well-designed medical websites for private practitioners and clinicians.

A well-designed website can help you attract and retain patients, improve communication with them, and build your online reputation. Here are some reasons why a professional medical website is a vital investment for medical practitioners.

Attract New Patients

A professional website can help you attract new patients. People search for healthcare services online, and having a well-designed website that appears at the top of search engine results pages can increase your visibility and attract potential patients. Your website can showcase your services, qualifications, and experience, giving potential patients the information they need to choose your clinic.

Improve Patient Communication

A website can improve communication with your patients. It can provide them with the information they need about your services, hours of operation, and contact information. A website can also include a patient portal that allows patients to schedule appointments, request prescription refills, and communicate with you securely.

Build Your Online Reputation

A well-designed website can help you build your online reputation. Your website can include patient testimonials, which can demonstrate your expertise and patient satisfaction. Additionally, a website that’s up-to-date and provides valuable information can help establish you as a trusted authority in your field.

Provide Patient Education

A website can also serve as a resource for patient education. You can include articles and blog posts that educate patients about common medical conditions, preventative care, and healthy lifestyle choices. This not only helps patients take an active role in their healthcare but also positions you as a knowledgeable and caring healthcare provider.

Enhance Your Marketing Efforts

A professional website can also enhance your marketing efforts. You can use your website to promote your services, share patient success stories, and communicate any specials or promotions you’re offering. Additionally, your website can be integrated with social media platforms, allowing you to reach a wider audience and engage with your patients in real-time.

Medical Website Design Examples

Here a few examples of medical website designs we’ve designed and built:

Working with The Web Surgery

The Web Surgery has a strong background in and great reputation for designing and developing high-quality medical websites.

We can enhance and improve your existing website or can design a brand-new website from scratch. In addition to medical web design and development we can also create your logo and branding, visit you on-site to create videos and professional photographs and manage your marketing and social media campaigns to keep building your business reputation and growing your online reach.

To find out more and book an initial call get in touch with The Web Surgery today.